Zeroing In

Welcome to Zeroing In, Sniper Public Relations’ blog about PR 101.  We often hear that organizations are the best at what they do, but nobody knows about them. At Sniper Public Relations, we are committed to helping our clients obtain their desired impact through targeted communications.

Zeroing In will talk about how to get the most out of your communication opportunities in order to achieve the “Right Message,” and increase awareness and visibility your organization.  We’ll share our industry experiences, our perspectives on market trends, and lessons learned as we engage with clients, key influencers, targeted media, industry analysts and industry associations.

Some of the topics we will discuss to help you make sure you don’t miss your target will include:

  • Relationship building
  • Making the most out of social media
  • You’ve gotten a great media placement – Now What?
  • How to control the interview
  • Beyond the sales meeting: Increasing your visibility at an industry event
  • When to issue a press release
  • And More…

So start Zeroing In, commenting and staying up to date on how Sniper Public Relations can show you what targeted communications truly means.